Ok, so the topic of use cases can be long AF, so I'm going to give folks a high level summary of the possibilities we've examined and fleshed out, and if someone is interested you can DM myself or CTJ and inquire further about details. Some items I'm also going to gloss over because they're going to be specific and pretty intuitive to the extremely small audience to which it makes sense. One example being "Product Endorsements." Well, if there's the 1 poster here who has a notable clothing line and wants to sponsor some athletes to wear their gear, I don't think that person needs a fucking explanation from me on how it works. Ditto the 1 dude posting here who owns Car Dealerships. So Ill probably write out more things that make sense to a bulk of this community. I’m also sure @immamac will paste this in whatever compendium guide he’s putting together on some forum at a later date.
Opportunities:
Affinity Groups: Affinity groups often have some of the most aggressive niche marketing we see, both digital and old school print, and they also are very active and aggressive with Meet & Greets, Happy Hours, Golf Tournaments, Networking Events, etc. Thing Mortgage or Real Estate Companies. Anyone within or adjacent to these communities interested in pooling resources for player appearances makes sense.
NFT: Non-Fungible Tokens - Phil Knight has already done this twice for one oregon player to the tune of six figures. It’s not as complicated as many think, but I’m not going to run it down here. If someone is interested in this, you can DM myself or CTJ. It probably doesn’t make immediate sense for this community.
Charitable and Social Work: Ton of opportunity here, but probably not this forum. But if anyone has or runs an existing non-profit interested in possibilities, feel free to reach out. Long term, this is a big deal, but it needs infrastructure in place.
Specific Use Cases:
Appearance Fees: Kind of self explanatory. I’ve written up tons of details for this, but on top of autograph sessions, other opportunities exist like Restaurants, Happy Hours, Car Dealerships, Conferences, Festivals, Business Openings, etc. My favorite fun one is sponsoring a team of athletes to compete in a BBQ cook-off or Chili contest. There is a lot of room for creativity here.
Product Usage: Probably not for surly but if you run a company with specific services or that manufactures an actual product for sale, this is for you. Wellness Groups (health spas, etc), Clothes, Sports Equipment, Educational Equipment (laptops, tablets, things students use), Healthcare and Cleanliness (Sunscreen, Shampoos, things athletes use), Food and Drink, Personal Training, Transportation, etc.
Media: Podcasts appearances (or creation), Social Media influencing/mentions/, Facebook advertising, Twitch/Steam gaming parties, Subscription Based Chat, Radio Interviews/Appearances, Website AMA’s, YouTube Guest Appearances, etc.
Print Media: Sponsored Content, Advertorials, Subscription Newsletters/Daily Emails.
Again, this is top level stuff. If any of this rings a bell or strikes a chord with someone, these have all been fleshed out quite a bit in detail, just throw one of us a DM.