May 7May 7 Popular Post I think this deserves its own thread for discussion for now and going into the future as I think this is the beginning of a trend. https://www.on3.com/teams/texas-longhorns/news/texas-athletics-totaled-331-9-million-in-revenue-in-fy-2024-thanks-to-the-most-profitable-football-program-in-the-sec/ Beyond the title, which is not inflated or bullshit. Texas Football by itself was responsible for over 204M in revenue and the next closest SEC school was sub 150M. Football by itself operated with a 139M surplus. Absolutely fucking staggering numbers.
May 7May 7 Last time I looked at revenue numbers -- for Texas or anyone else -- I think they were comfortably under $200M. And that was like last year.
May 7May 7 Didn’t Texas and OU get a smaller piece of the pie the first year or two in the SEC, or am I misremembering that?
May 7May 7 7 minutes ago, Vertigo said: Breaking: Texas A&M claims $332 million athletics department.
May 7May 7 9 minutes ago, Vertigo said: Breaking: Texas A&M claims $332 million athletics department. Like clockwork…
May 7May 7 8 hours ago, CycleTex87 said: Didn’t Texas and OU get a smaller piece of the pie the first year or two in the SEC, or am I misremembering that? Yup https://www.wfaa.com/article/sports/college/sec-revenue-shares-oklahoma-texas/287-ea3ffd13-1ddd-476c-a04f-4dedaa696086 Because the distribution covered the fiscal year ending in August 2024 -- and Oklahoma and Texas joined the conference in July 2024 -- they didn't receive full revenue shares. The full revenue share received by the other 14 SEC schools was around $52.5 million.
May 7May 7 https://e.givesmart.com/events/GPu/ I’ve been to a handful of high dollar charity events. Texas One Fund is another level.
May 7May 7 This is a terrific topic, as this (financial means) is one of the key pillars of the program. Bellmont has decades of experience in raising funds from football boosters (the other big extra revenue source is marketing t shirts and other stuff to rank and file fans). These donations funded other athletic programs, facilities and occasional coach contract buyouts (to avoid taking on too much debt). Bellmont fund raisers (there is a dedicated professional group assigned to this function) have not asked donors to fund player pay. In the past, other programs would have informal cooperation between a coach staff and boosters to fund disallowed player pay, typically five to low six figures, often in cash. Texas didn’t do that. Current disconnect- does anyone disagree that TexasOne needs should be a higher priority than Bellmont-LHF needs? I don’t know that TexasOne should roll into Bellmont, or vice versa, but I do think coordination between the two is needed, especially as the competition with other well funded programs increases. Are we moving in that direction?
May 7May 7 Author 4 minutes ago, statsman said: This is a terrific topic, as this (financial means) is one of the key pillars of the program. Bellmont has decades of experience in raising funds from football boosters (the other big extra revenue source is marketing t shirts and other stuff to rank and file fans). These donations funded other athletic programs, facilities and occasional coach contract buyouts (to avoid taking on too much debt). Bellmont fund raisers (there is a dedicated professional group assigned to this function) have not asked donors to fund player pay. In the past, other programs would have informal cooperation between a coach staff and boosters to fund disallowed player pay, typically five to low six figures, often in cash. Texas didn’t do that. Current disconnect- does anyone disagree that TexasOne needs should be a higher priority than Bellmont-LHF needs? I don’t know that TexasOne should roll into Bellmont, or vice versa, but I do think coordination between the two is needed, especially as the competition with other well funded programs increases. Are we moving in that direction? LHF and TOF are same same.
May 7May 7 Just now, immamac said: LHF and TOF are same same. That is fantastic! I didn’t know that- is that a new development?
May 7May 7 8 hours ago, jimmyjazz said: Sarcasm meter, get it checked. Doctor says it’s working well enough. Can never be too safe.
May 7May 7 Author 3 minutes ago, statsman said: That is fantastic! I didn’t know that- is that a new development? This year. Also notice the not tax deductible language and there still being a tax deductible option? They are still separate entities serving separate purposes, but the management has moved under the same umbrella. There's a lot of reasons for it, but a big one is in the new post settlement NIL world collectives fulfill a different need.
May 7May 7 3 minutes ago, immamac said: This year. Also notice the not tax deductible language and there still being a tax deductible option? They are still separate entities serving separate purposes, but the management has moved under the same umbrella. There's a lot of reasons for it, but a big one is in the new post settlement NIL world collectives fulfill a different need. Aah, so this Deathstar is fully operational. Now we see that Bevo, not Nandi, is the bull god that is the faithful mount of Shiva, the destroyer. Or, maybe Moloch.
May 7May 7 Author Just now, statsman said: Aah, so this Deathstar is fully operational. Now we see that Bevo, not Nandi, is the bull god that is the faithful mount of Shiva, the destroyer. Or, maybe Moloch. Exactly.
May 7May 7 10 hours ago, TwiceHorn said: Last time I looked at revenue numbers -- for Texas or anyone else -- I think they were comfortably under $200M. And that was like last year. If you are talking about total athletic department revenue, we crossed $200M like in 2016-17. Last year we reported $271M https://www.mysanantonio.com/sports/article/texas-sports-ncaa-revenue-18614645.php
May 7May 7 32 minutes ago, immamac said: This year. Also notice the not tax deductible language and there still being a tax deductible option? They are still separate entities serving separate purposes, but the management has moved under the same umbrella. There's a lot of reasons for it, but a big one is in the new post settlement NIL world collectives fulfill a different need. Most importantly CDC fully understands this now.
May 7May 7 1 hour ago, immamac said: LHF and TOF are same same. This is incorrect. The Longhorn Foundation is specifically for student athletes costs. Think anything from wardrobes, travel, books, meals, etc. This is to support the athlete with direct payments. Texas One Fund is only for NIL. This funds media exposure, endorsements and direct payments to the athletes. Although they are similar in some ways for loyalty point purposes, they are completely separate.
May 7May 7 I assume this is our next step if we haven't done this already: University of Kentucky athletic department launches its own LLC
May 7May 7 25 minutes ago, TexasGary said: I assume this is our next step if we haven't done this already: University of Kentucky athletic department launches its own LLC We’ve had an LLC for Texas One fund for some time now. It’s the corporate arms that pairs with the non-profit side. Given what you know about Texas, the revenue, the business acumen and many other things…do you think we would eventually follow in the footsteps of a place like Kentucky or do you think places like Kentucky follow our lead?
May 7May 7 1 hour ago, DaggerHorns said: This is incorrect. The Longhorn Foundation is specifically for student athletes costs. Think anything from wardrobes, travel, books, meals, etc. This is to support the athlete with direct payments. Texas One Fund is only for NIL. This funds media exposure, endorsements and direct payments to the athletes. Although they are similar in some ways for loyalty point purposes, they are completely separate. The only part I care about is alignment in dunning contributors. I don’t want Big Cigars being worked for big donations to pay for a new tennis center, and then called by TexasOne to help cover portal needs. There needs to be coordination and prioritization
May 7May 7 30 minutes ago, statsman said: The only part I care about is alignment in dunning contributors. I don’t want Big Cigars being worked for big donations to pay for a new tennis center, and then called by TexasOne to help cover portal needs. There needs to be coordination and prioritization Well, I hate to disappoint but that’s precisely what they do right now. They get the LHF donation for the seats then ask you for NIL money later. If you look at the first link I posted in this thread, you’ll see a bigger ask for the fund than I pay for club level seating. It will be this way for the foreseeable future because it attracts more money. And one more thing, if you’re a Longhorn graduate, the college you graduated from will ask for money too. One more thing…have you purchased your lifetime membership for TexasExes yet?
May 7May 7 Just now, DaggerHorns said: Well, I hate to disappoint but that’s precisely what they do right now. They get the LHF donation for the seats then ask you for NIL money later. If you look at the first link I posted in this thread, you’ll see a bigger ask for the fund than I pay for club level seating. It will be this way for the foreseeable future because it attracts more money. And one more thing, if you’re a Longhorn graduate, the college you graduated from will ask for money too. One more thing…have you purchased your lifetime membership for TexasExes yet? At least they don't hit you up for a lifetime membership to the Texas Exes every year
May 7May 7 3 minutes ago, Ghost of NMAS said: At least they don't hit you up for a lifetime membership to the Texas Exes every year Agreed, they haven’t hit me up at all since I purchased it.
May 7May 7 Author 2 hours ago, DaggerHorns said: This is incorrect. The Longhorn Foundation is specifically for student athletes costs. Think anything from wardrobes, travel, books, meals, etc. This is to support the athlete with direct payments. Texas One Fund is only for NIL. This funds media exposure, endorsements and direct payments to the athletes. Although they are similar in some ways for loyalty point purposes, they are completely separate. I appreciate the ease of conflating "well LHF is just doing all the stuff now" with what I said, so I appreciate the clarification that these are still completely functionally different. What I meant by my statement wasn't that they were functionally the same - which I specifically clarified and said they serve different purposes etc. I was saying that the fundraising mechanism is now same same. There isn't 2 fundraising efforts running in parallel. LHF asks for money, some of it goes into the traditional bucket and some of it goes into the NIL bucket. The tight coupling of TOF to the AD and it's "business" arm, also allows for really seamless, nice and well organized corporate involvement. Lets say a corp wants to do a deal with Texas, but they also have ideas that involve using some of the student athletes in promotional materials, events or spokesperson. The university can now one stop shop that and fulfill those obligations with TOF and LHF at the same time albeit on different "paper".
May 7May 7 26 minutes ago, immamac said: I appreciate the ease of conflating "well LHF is just doing all the stuff now" with what I said, so I appreciate the clarification that these are still completely functionally different. What I meant by my statement wasn't that they were functionally the same - which I specifically clarified and said they serve different purposes etc. I was saying that the fundraising mechanism is now same same. There isn't 2 fundraising efforts running in parallel. LHF asks for money, some of it goes into the traditional bucket and some of it goes into the NIL bucket. The tight coupling of TOF to the AD and it's "business" arm, also allows for really seamless, nice and well organized corporate involvement. Lets say a corp wants to do a deal with Texas, but they also have ideas that involve using some of the student athletes in promotional materials, events or spokesperson. The university can now one stop shop that and fulfill those obligations with TOF and LHF at the same time albeit on different "paper". They aren’t the same. There’s no conflation here. You said the fundraising mechanism is now same same. It’s not at all. They do completely different fundraising methods. The LHF isn’t throwing a concert event at the stadium. The Texas Box Office is for the Longhorn Foundation. The Texas One Fund is not commingling. Again, the first link I posted in this thread is doing things completely separate from the Longhorn Foundation as a quick example. The Longhorn Foundation does not give to NIL. When you donate, it also asks if you also want to donate (separately) to The Texas One Fund.
May 7May 7 Author 35 minutes ago, DaggerHorns said: They aren’t the same. There’s no conflation here. You said the fundraising mechanism is now same same. It’s not at all. They do completely different fundraising methods. The LHF isn’t throwing a concert event at the stadium. The Texas Box Office is for the Longhorn Foundation. The Texas One Fund is not commingling. Again, the first link I posted in this thread is doing things completely separate from the Longhorn Foundation as a quick example. The Longhorn Foundation does not give to NIL. When you donate, it also asks if you also want to donate (separately) to The Texas One Fund. lol okay dude.
May 7May 7 Author 1 minute ago, Native Horn said: I always love a good fundraising catfight. Who the fuck cares? We ARE the Joneses.
May 7May 7 18 minutes ago, Native Horn said: I always love a good fundraising catfight. Who the fuck cares? We ARE the Joneses.
May 7May 7 1 hour ago, immamac said: I appreciate the ease of conflating "well LHF is just doing all the stuff now" with what I said, so I appreciate the clarification that these are still completely functionally different. What I meant by my statement wasn't that they were functionally the same - which I specifically clarified and said they serve different purposes etc. I was saying that the fundraising mechanism is now same same. There isn't 2 fundraising efforts running in parallel. LHF asks for money, some of it goes into the traditional bucket and some of it goes into the NIL bucket. The tight coupling of TOF to the AD and it's "business" arm, also allows for really seamless, nice and well organized corporate involvement. Lets say a corp wants to do a deal with Texas, but they also have ideas that involve using some of the student athletes in promotional materials, events or spokesperson. The university can now one stop shop that and fulfill those obligations with TOF and LHF at the same time albeit on different "paper". Thanks. I appreciate that LHF and TexasOne have different structures, and purposes. My concern was with the one commingled funding source- donors. The Big Cigars (all of whom probably have suites) are the ones the school calls upon for special funding- new facilities, fleeing a crappy conference, firing a coach and signing a five star WR. My concern was that, as a fan, I don’t want that big donor to say he is tapped out from paying for a new swim center weight room, and can’t help with the roster. You’ve satisfied my curiosity that this shit is managed, and that was all I needed.
May 7May 7 Author 1 minute ago, statsman said: Thanks. I appreciate that LHF and TexasOne have different structures, and purposes. My concern was with the one commingled funding source- donors. The Big Cigars (all of whom probably have suites) are the ones the school calls upon for special funding- new facilities, fleeing a crappy conference, firing a coach and signing a five star WR. My concern was that, as a fan, I don’t want that big donor to say he is tapped out from paying for a new swim center weight room, and can’t help with the roster. You’ve satisfied my curiosity that this shit is managed, and that was all I needed.
May 7May 7 9 minutes ago, immamac said: If you pay attention, some of the randos here know a lot. You, sc, ctj, etc could learn a lot about big boy NIL info from them.
May 7May 7 I would be OK with the school cutting Del Conte a giant fucking check out of those monies on top of what he is already paid. Just because.
May 8May 8 So we have more than enough funds to cover hurling water bottles when the refs fuck up a call.
May 8May 8 22 minutes ago, freyguy said: So we have more than enough funds to cover hurling water bottles when the refs fuck up a call.
May 11May 11 On 5/7/2025 at 8:40 AM, statsman said: Aah, so this Deathstar is fully operational. Now we see that Bevo, not Nandi, is the bull god that is the faithful mount of Shiva, the destroyer. Or, maybe Moloch. the ogSeC are going to be very jealous
May 12May 12 On 5/7/2025 at 12:46 PM, DaggerHorns said: Agreed, they haven’t hit me up at all since I purchased it. My brother has a 3-digit Texas Exes life membership number. Mine is low 5 digits.
May 12May 12 1 minute ago, Armybrat said: My brother has a 3-digit Texas Exes life membership number. Mine is low 5 digits. 2000s here.
May 12May 12 Is there any benefit to being a Texas Ex’s member? The Longhorn foundation makes it clear what the benefits are at each donation level, but the perks of a Texas Ex’s life membership are unclear. Bumper sticker street cred?
May 12May 12 Author 5 minutes ago, alexis texas said: Is there any benefit to being a Texas Ex’s member? The Longhorn foundation makes it clear what the benefits are at each donation level, but the perks of a Texas Ex’s life membership are unclear. Bumper sticker street cred? Texas exes thing at home games and then I think there's some local chapters here and there where you can get involved and stuff like that.
May 12May 12 11 minutes ago, alexis texas said: Is there any benefit to being a Texas Ex’s member? The Longhorn foundation makes it clear what the benefits are at each donation level, but the perks of a Texas Ex’s life membership are unclear. Bumper sticker street cred? The best benefit I saw was when we lost to ACU in basketball and the person running the SA event at Little Woodrows gave me like 40 tickets for free beer that were leftover.
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